Panasonic Canada sought to create a more current image for its dated space, reflecting its role as a leading-edge player in technology products.
X-Design Inc. focused on areas involving client interaction, establishing the lobby as the epicenter of Panasonic’s visual identity. Design elements, including a signature plasma T.V. mounted on a rich walnut credenza in the boardroom, showcased the company’s high-tech image. Wood elements from the interior were extended outside through exterior wood cladding, wrapping the building. Inside, the wood cladding throughout the client interaction areas maintained a retro dynamic, modernized against some of the newer fixtures.
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